3 reasons CRM financial analysis always fails
A smart person once said, ‘As long as you’re asking the wrong questions, it doesn’t matter what answers you come up with.’ When it …
CRM
Changing Dynamics of Customer Relationship Management (CRM)
Starting from the black and white era, when the digital marketplace was unimaginable, the relationship that businesses shared with their customers ran deep and …
Copper’s Winning 60% Against Salesforce In $52B CRM Market
Salesforce did something very impressive in getting companies to sign up for software as a service instead of licensing software. Now it occupies the …
How Will SAP’s Expansion In The CRM Space Impact Its Value In The Near Term?
SAP SE (NYSE:SAP), the Germany-based software giant, has been performing well over the last couple of years, with its stock gaining over 50% during this …
What Are The Key Features Do Today’s Social CRM Software Market Offers?
Customer Relationship Management (CRM) software is an evolution of CRM software that manages organizational interaction with existing and potential customers. CRM is defined as …
The evolution of the CRM market and why Salesforce heads it
It’s taken more than 30 years for customer relationship management (CRM) systems to go from Rolodexes to artificial intelligence. The market is saturated with …
Why Businesses Are Afraid of CRM & How to Overcome It
In a recent interview with Forbes, CEO of Spiro, Adam Honig, addressed the state of CRM. He said that “CRM is verging on becoming a …
How are Contact Management System Different from CRM?
Contact Management System (CMS) software helps manage and integrate contact information like names, addresses, contact numbers. You can centrally manage and track all information and …
The perks of building a bespoke CRM
At their simplest, customer relationship management systems (CRMs) are tools that businesses use to manage client data. They support sales management, facilitate marketing incentives …
On CRM: It’s High Times For Cannabis CRM Solutions
It’s not just cannabis dispensaries that are benefitting from the nationwide trend towards marijuana legalization. Pot growers, real estate developers, equipment makers and many …
It’s Time to Prioritize Adaptability in Your Small Business’s CRM
It’s easy to think of small businesses as scrappy underdogs when they’re stacked up against the deep pockets of national and multinational competitors in …
Cannabis CRM replicates dealer-customer relationship
A cannabis CRM system is helping a medical marijuana delivery business replicate aspects of the traditional relationship between a pot dealer and his customers. …
Voice and the next generation of CRM adoption
CRM and voice are talked about but not often linked in a practical way. While more is being spent on CRM than ever before, …
How to use social media to make your CRM more intelligent
Effective customer relations management is the very foundation on which the success of a business rests. Customers are the most critical factor in for …
Spending On CRM Apps Predicted To Soar In 2018
59% of technology C-level executives said they plan to invest more with Salesforce on integration projects following its acquisition of Mulesoft. Sales & Marketing …
Tact $27M Series C attracts Amazon, Microsoft and Salesforce
It’s not often you can get three cloud giants like Amazon, Microsoft and Salesforce to agree on much of anything, but today they were all part of a $27 …
