Do you need a CRM system?
Eighteen months ago, Chris Wigglesworth installed a CRM (customer relationship management) system at his company, Coursecheck. The catalyst, he says, was moving from being a …
CRM
SAP expands in China with CRM and cloud
SAP can better support “intelligent enterprises” in China with a strategy to update CRM (customer relationship management) and cloud services, Europe’s biggest enterprise software …
Want Awesome CRM? Downsize It!
As professionals who specialize in sales management training, we hear constant complaints from salespeople and their leaders that they are overwhelmed by their customer …
CRM Adoption Got You Down? Here’s Some Expert Tips to Help
Buying a CRM is one thing. Getting your staff to use it is another. We talked with some experts on h When you adopt …
On CRM: We’re Pretty Bad At CRM But There’s Hope, According To A Miller Heiman Study
Are you looking to invest in a new CRM system and you’re concerned about whether or not it’s worth it? Or maybe you’re struggling …
How to Find the CRM Solution that’s Right for Your Business
According to Gartner, Customer Relationship Management (CRM) became the largest software market in 2017. This large and growing market has lured many companies into the …
CRM Tech Takeaways from Google Next 2018
Morgan Norman, CMO at Copper, writes about the key takeaways from Google NEXT 2018 for CRM Tech Google Next is always an energetic show that …
5 Things To Look For In Your First CRM
With so many choices out there, it can be challenging to find the right software. Visit Fast Forward, Intel’s new business resource center, for …
Do you need a CRM system?
How investing in a customer relationship management system can help a small business improve its efficiency. Eighteen months ago, Chris Wigglesworth installed a CRM …
3 reasons CRM financial analysis always fails
A smart person once said, ‘As long as you’re asking the wrong questions, it doesn’t matter what answers you come up with.’ When it …
Changing Dynamics of Customer Relationship Management (CRM)
Starting from the black and white era, when the digital marketplace was unimaginable, the relationship that businesses shared with their customers ran deep and …
Copper’s Winning 60% Against Salesforce In $52B CRM Market
Salesforce did something very impressive in getting companies to sign up for software as a service instead of licensing software. Now it occupies the …
How Will SAP’s Expansion In The CRM Space Impact Its Value In The Near Term?
SAP SE (NYSE:SAP), the Germany-based software giant, has been performing well over the last couple of years, with its stock gaining over 50% during this …
What Are The Key Features Do Today’s Social CRM Software Market Offers?
Customer Relationship Management (CRM) software is an evolution of CRM software that manages organizational interaction with existing and potential customers. CRM is defined as …
The evolution of the CRM market and why Salesforce heads it
It’s taken more than 30 years for customer relationship management (CRM) systems to go from Rolodexes to artificial intelligence. The market is saturated with …
Why Businesses Are Afraid of CRM & How to Overcome It
In a recent interview with Forbes, CEO of Spiro, Adam Honig, addressed the state of CRM. He said that “CRM is verging on becoming a …