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How the IoT keeps Ben & Jerry’s ice cream safe

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If a dropped ice cream cone is one of the saddest images in the world, then the loss of tens of thousands of dollars of ice cream — especially Ben & Jerry’s ice cream — is a tragedy.

It’s also a huge financial hit, and one that Udder Ventures experienced when a new walk-in freezer malfunctioned at its Ben & Jerry’s Scoop Shop in the Haight-Asbury section of San Francisco.

The equipment wasn’t installed perfectly — it wasn’t localized for temperature variances in San Francisco properly, said John Slater, Udder Ventures’ chief euphoria officer (the managing member of the company). So, it kept tripping the system, and when the system tripped, the freezer shut off — and the ice cream melted.

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